Chandigarh: Heena Kataria, at just 28 years old, embarked on her entrepreneurial journey by launching a digital marketing agency from scratch with zero initial investment. Relying solely on her talent, creativity, and determination, she transformed this venture into a thriving business that now serves over 150 clients across various sectors, including automobile, real estate, lifestyle, and FMCG. Her story exemplifies how vision and grit can turn a small start-up into a remarkable industry success.
In a highly competitive digital marketplace, Heena prioritised strategic team expansion and client acquisition to grow her brand. By focusing on delivering measurable results and innovative solutions, she consistently won new business, even against larger agencies.
She built a team of experts and structured the company into dedicated content, design, and strategy departments for maximum efficiency. This cohesive setup boosted productivity and service quality. When Covid-19 pandemic triggered a massive digital boom, her agency was fully prepared to scale. She quickly leveraged the surge in online demand – adapting to market changes and staying ahead of trends – to attract even more clients and solidify her agency’s position as a leader.
Kataria’s achievements have earned her prestigious accolades. Most recently, she received the TiE Chandigarh & STPI Award in the Women Entrepreneur of the Year category, presented by the Punjab governor Gulab Chand Kataria, in recognition of her outstanding contributions to the digital marketing industry.
Earlier in her career, she was honoured with The Inspiring Pillars award, facilitated by the Punjab government, in recognition of women’s achievements.
In a highly competitive digital marketplace, Heena prioritised strategic team expansion and client acquisition to grow her brand. By focusing on delivering measurable results and innovative solutions, she consistently won new business, even against larger agencies.
She built a team of experts and structured the company into dedicated content, design, and strategy departments for maximum efficiency. This cohesive setup boosted productivity and service quality. When Covid-19 pandemic triggered a massive digital boom, her agency was fully prepared to scale. She quickly leveraged the surge in online demand – adapting to market changes and staying ahead of trends – to attract even more clients and solidify her agency’s position as a leader.
Kataria’s achievements have earned her prestigious accolades. Most recently, she received the TiE Chandigarh & STPI Award in the Women Entrepreneur of the Year category, presented by the Punjab governor Gulab Chand Kataria, in recognition of her outstanding contributions to the digital marketing industry.
Earlier in her career, she was honoured with The Inspiring Pillars award, facilitated by the Punjab government, in recognition of women’s achievements.
